Schram Media
Technical consulting.
Broadcast · Live Production & Concert Touring · AI Integration & Custom Software
ST 2110 is not a strategy.
ST 2110 is a foundational standards suite for modern IP broadcast infrastructure. It can provide flexibility and scale, but the network, timing, control, monitoring and operational complexity are not justified for every requirement. The decision starts with the signal-distribution requirement—scale, quality, latency, endpoints, distance and resilience—not with the standard.
Example decision
What you leave with
A technical direction your team can defend.- Requirements and constraints
- Options and operational consequences
- Risks, dependencies and unresolved questions
- Recommendation and next decision gates
Live production & touring consulting.
The show is clear. The technical path is not.I advise production teams as they define requirements, challenge assumptions, compare technical approaches and resolve decisions across production, engineering and suppliers while the technical package takes shape.
Example situation
What you leave with
A clear technical direction production, engineering and suppliers can act on.- Requirements and operating model
- Integration boundaries and responsibilities
- Approaches compared before suppliers are committed
- Risks and unresolved questions made visible
Decide where AI belongs.
Use what already works.If the gap is real, I help your team build only the capability the work needs—in your environment and under your control. The goal is a team that understands it, operates it and moves forward without me. Relay is one working example—not the offer.
Custom AI software. Built with you—not for you. Relay is working proof: mail and transcripts become a source-linked morning brief, while kept, undecided and set-aside decisions remain visible.
More software I’ve built
Sync13
Connected workflow platform.
Relay turns email and transcripts into source-grounded briefs with human review. Satellite organizes evidence checks and human verdicts. Composer preserves originals, supports revisions and versioned web publishing.
Archive-35
Connects photography, catalogue, commerce, licensing, room visualization and print fulfillment. archive-35.com
Anamorphic Lens
Local correction workflows for supported RAW, stills and video, preserving originals. Available on the Mac App Store.
Other work
2110 Buddy (paused/unfinished); Routing Intelligence (public research prototype).
About me.
My background crosses broadcast, global concert touring, engineering leadership, software and AI. What matters is being able to connect those conversations when one decision cuts across all of them.
Understand the outcome before choosing the technology.
Start with what is already there.
Make the real problem visible.
Find the solution together—and leave you able to move it forward without me.
Touring experience
Rolling Stones on and off 2013–2016 · U2 Innocence + Experience · Beyoncé · Queen + Paul Rodgers · Paul McCartney in South America · Drake · Lionel Richie.
Photographs and source creditsLet’s discuss your project.
Broadcast, live production, concert touring or AI—bring me the situation. Together we can work out what matters and what has to happen next.
Experience behind the work
Full experienceI’ve led engineering teams, worked on global tours and built AI and software products. I understand how the decisions connect—and what it takes to make them work in practice.
